Hi, I'm Bryan đź‘‹

I design user experiences and develop user interactions to help make life a little bit better for those around us. Simply put, I work to bring clarity and simplicity to complex systems—through good, honest experiences.

I’m currently a Lead HCI Engineer within the Digital Transformation & Technology department at Chick-fil-A, based in Atlanta. I work on a Center of Excellence focused on building technology that serves Chick-fil-A Operators and Team Members. From UX research to stewarding our internal Design System, I help shape the tools and experiences that support the people who power our restaurants every day. Over the course of my career, I've gotten the chance to work across platforms and HCI disciplines and I've gained experience that has influenced how I work, helped me better understand those around me, and allowed me to create products that are useful, usable, and used.

Delivering a great User Experience is a process; it involves understanding people and solving the problems that matter.

How I Work

Ideation

What needs to be designed?

My process always begins with time to explore ideas, set goals, and define a direction for the design. I take the time to understand the constraints, the competition, and ultimately the vision for the user and his or her experience.

User Research

Who is the design for?

In order to deliver a great user experience, you have to understand your users in a very real way. I like to build out user personas and begin making assumptions that can be tested and validated. This is the only way to build something that will be usable and useful in the real world.

"Your personas are only as good as the research behind them." — usability.gov

Tasks & Flows

What will the user do?

Using the tested assumptions made around our users and their goal tasks, I draw out the primary user flows, the secondary flows, and even the edge cases. I want to make sure each task is understood and has a designed solution.

Wireframes

How is the content laid out?

Wireframes are all about the content. I work to organize each of the elements of the design in a way that is intuitive, enjoyable, and helpful for the users as they work to accomplish their tasks and goals.

Prototypes

What is the look and feel?

With high fidelity prototypes, I use the principles of design to bring the wireframes, tasks, and flows to life. Through heuristics, visual hierarchy, and brand identity, I create a holistic user experience around the product that saves time, effort, and money while reducing misinterpretation and waste.

Implementation

How will it work?

There are so many tools to help develop the designed solution, both physical and digital. I match the appropriate development tools to the job at hand in order to build out an exceptional experience for the users— an experience that is simple, yet empowering.

Iterate & Improve